‘Head in the cloud’ (Psychology Today, May/Jun), written by Carlin Flora, reports that some professionals can make quick decisions while in life and death situations. For example, an air traffic controller at Memphis International Airport can monitor all the airplanes in his jurisdiction. All the airplanes of different route, altitude and speed, and he can have a glance through a radar scope and see any dangerous behind their location.
Another example is a fire chief, he can automatically search his memory under time pressure for a similar pattern of smoke and heat in a burning building. The ability at work enhance those people to evaluate and judge the emergency moment and prevent the worst in advance.
I think the topic is interesting that our complicate and efficient brain collects all the experiences in the past and creats a "shortcut instinct" to protect our life. The report anayses how the intuition developes and influences our daily life can be seen in http://psychologytoday.com/articles/pto-20070424-000001.xml.
However, in the modernized and convenient environment, most people have lost their "instint gut". The reasons are either there are too many distractions that we don't concentrate in the right thing, or we are too worry to make a decision. However, it seems that a lack of drills and knowledge make most of people scare of any danger and become panic while face a problem. Therefore, to live in a easy and relax modern life might not be a good thing! Do you think so?
2007年9月25日星期二
2007年9月24日星期一
Sweet Pumpkin
The story is not about the poor girl who was dumped by her father in Australia. I found a kiwi brand is popular in other countries, so I can't wait to tell you about it.
The magazine ‘Metro’ of April 2007, written by David McEwen, reports that Kiwi brand ‘Pumpkin Patch’ successfully transcends the normal retail industry. The title ‘Sweet Patch’ implies immense rewards it recently has. Trace back to 1991, ‘Pumpkin Patch’ was a store with one mail order catalogue, and it is now 100 stores in NZ, Australia, Britain and USA. Moreover, on May 2004, it bought 14-store HBK girls’ clothing chain from Hallenstein Glasson. Furthermore, by Dec. 2006, sales grew by 19.5 percent to 180.6 million. It is an encouraging and pride story for a New Zealand company. The executive chairman is exciting to say: “It is an iconic business international and a great kiwi brand.”
In my analysis, the idea and strategy contribute to the success. One hand, it sells children’s clothes, apparently those are the style of adult fashion that children always want to dress like their parents. On the other hand, consumerism is a global ideology, even children know that in the store they can get what they want, and parents will please them by supporting the goods they like. I envy the company’s achievement; however, the success reminds me that parents seem kidnap by children in these days. They might have to work more hard to support their need.
I got the information on the magazine in the Auckland library, and the Metro website displays only current edition. I think it is bad thing for internet user that can't get its previous edition. But you can find more successful stories while click 'people' and then 'profile' on this website: http://www.metrolive.co.nz/people/profiles/tabid/213/Default.aspx
The magazine ‘Metro’ of April 2007, written by David McEwen, reports that Kiwi brand ‘Pumpkin Patch’ successfully transcends the normal retail industry. The title ‘Sweet Patch’ implies immense rewards it recently has. Trace back to 1991, ‘Pumpkin Patch’ was a store with one mail order catalogue, and it is now 100 stores in NZ, Australia, Britain and USA. Moreover, on May 2004, it bought 14-store HBK girls’ clothing chain from Hallenstein Glasson. Furthermore, by Dec. 2006, sales grew by 19.5 percent to 180.6 million. It is an encouraging and pride story for a New Zealand company. The executive chairman is exciting to say: “It is an iconic business international and a great kiwi brand.”
In my analysis, the idea and strategy contribute to the success. One hand, it sells children’s clothes, apparently those are the style of adult fashion that children always want to dress like their parents. On the other hand, consumerism is a global ideology, even children know that in the store they can get what they want, and parents will please them by supporting the goods they like. I envy the company’s achievement; however, the success reminds me that parents seem kidnap by children in these days. They might have to work more hard to support their need.
I got the information on the magazine in the Auckland library, and the Metro website displays only current edition. I think it is bad thing for internet user that can't get its previous edition. But you can find more successful stories while click 'people' and then 'profile' on this website: http://www.metrolive.co.nz/people/profiles/tabid/213/Default.aspx
2007年9月4日星期二
What is the improvement the Internet have done for the Chinese users?
everyone, the news is upset me very much because Chinese internet users face some problems while they use it. A freedom to express themselves is still a long way to go.
US Internet companies as Google, Yahoo and Microsoft found that China has an high profit market for them to explore. The growing rate of internet users increases 18% each year. They want to build their locations of a server to gain more sponsors from local industry companies, as the news reveals on http://www.businessweek.com/technology/content/feb2006/tc20060215_060300.htm. Those companies are exciting to enter the market. Even on the conditions that they have to block some informations which are against the interests of the Chinese authority, moreover, the government can ask for user's address any time. Therefore, we can see people were put to jails as the news reported. http://www.news.com/Google-to-censor-China-Web-searches/2100-1028_3-6030784.html. Therefore, the Human Right group is angry and wants explaination, and the accusations can be seen in http://www.hrw.org/reports/2006/china0806/5.htm.htm. But the internet companies avoid the risks for the whole Chinese users, and say their goal is to serve more people (on the other hand, to promote their market). Sadly, Internet will no longer be a security place for chinese users to express their opinions in China. The western principles of freedom to speech and personal privacy seem to be submitted to the political power. We could say that the human right is another product to be sold by those Internet companies.
US Internet companies as Google, Yahoo and Microsoft found that China has an high profit market for them to explore. The growing rate of internet users increases 18% each year. They want to build their locations of a server to gain more sponsors from local industry companies, as the news reveals on http://www.businessweek.com/technology/content/feb2006/tc20060215_060300.htm. Those companies are exciting to enter the market. Even on the conditions that they have to block some informations which are against the interests of the Chinese authority, moreover, the government can ask for user's address any time. Therefore, we can see people were put to jails as the news reported. http://www.news.com/Google-to-censor-China-Web-searches/2100-1028_3-6030784.html. Therefore, the Human Right group is angry and wants explaination, and the accusations can be seen in http://www.hrw.org/reports/2006/china0806/5.htm.htm. But the internet companies avoid the risks for the whole Chinese users, and say their goal is to serve more people (on the other hand, to promote their market). Sadly, Internet will no longer be a security place for chinese users to express their opinions in China. The western principles of freedom to speech and personal privacy seem to be submitted to the political power. We could say that the human right is another product to be sold by those Internet companies.
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